Grenson: The Archive Collection
To celebrate Grenson’s 150th anniversary, the much anticipated Archive Collection launches publicly today.
The collection faithfully reproduces classic shoes from their archives in every detail: the leathers, the shapes of the lasts, and the recreation of many historic Grenson logos. These shoes are something special.
We had a lot of fun painstakingly re-crafting their old logos back to life, referencing old photographs and catalogues dating back to the beginning of the company. We then produced a whole campaign including unique packaging, POS materials and digital assets including photographing the collection beautifully for their website launch.