The pioneering team at the Ethicurean Restaurant approached us to help them launch their first product, a Vermouth, which they produce from scratch at their Somerset home. The product is made using a selection of botanical ingredients, which are foraged and collected from their fantastic countryside surroundings.
With the name ‘The Collector’ in mind, we were tasked with creating a unique brand identity and packaging for the Vermouth that was bold, recognisable, stood out from similar products and importantly connected with the established Ethicurean brand.
More than just packaging
As well as creating the overall identity and packaging, we helped our client create an ownable brand voice and style. Armed with a clear set of guidelines and carefully crafted assets, they were able to apply the brand across digital and print communications.